SAG_Twitter_MEME_Basketball-_880x440px_Nov18Come and see executives from basketball legends the Atlanta Hawks and the Sacramento Kings at the Gartner Application Strategies & Solutions Summit 2018 on November 28th.

Basketball is an American sport with global appeal; viewership at the National Basketball Association 2017 Finals topped 24 million and the games were covered by 265 journalists from 35 countries. In addition, streaming viewers ranged from 400,000 to more than 500,000.

Fans across the globe are hungry for more stats, more streaming games, a better overall viewing experience. They want more than “just the game" – they want a personalized, immersive experience – blending physical action with digitally provided context and involvement. They want to feel a part of it.

This is where Software AG comes in. At our Solution Provider Session (SPS12) on Wednesday, November 28, Marcus Wasdin, CIO, Atlanta Hawks and Eric King, VP Technology, Sacramento Kings will share their journey in transforming the fan experience.

In partnership with by Software AG, by connecting all aspects of game-day, and providing them in a personalized, digital form, the teams can provide fans with that something extra they are seeking.

The key to transformation lies in connectivity. Discover how application leaders like you can learn more about crafting leading-edge applications, architectures and strategies leveraging microservices, DevOps and artificial intelligence, and more.

Our Solution Provider Session, Connectivity is Key to Powering Amazing Fan (and Customer) Experiences, runs from 10:45 AM – 11:30 AM on the 28th and will take place in the Augustus I room at Caesar's Palace Hotel in Las Vegas.

At the Gartner Application Strategies & Solutions Summit 2018 you can interact with around 1800 of your peers, engage with 60 Gartner analysts, evaluate 50 exhibitors and choose from 100 research-driven sessions. The conference is being held from November 27th-29th.

Register below to see how two basketball competitors can have common ground when it comes to the customer experience.

Register Here

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