Laurens de Nooyer

Laurens de Nooyer

Global Industry Director for Communications & Media at Software AG

Laurens is an IoT and telco entrepreneur. Digital transformation and automation are at the core of his expertise. He specializes in market domains including automotive, smart city, traffic management, smart building and industry.

Recent posts

  • IoT

    5G paves new paths to innovation

    May 17th marks the day in 1865 when the first International Telegraph Convention was signed in Paris; 20 countries met that day to figure out how to handle growing traffic in Morse Code telegraph messages. The meeting spawned what is now called the International Telecommunication Union (ITU) - the first international standards organization. Little did the founders imagine that 155 years later…

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  • IoT

    CSP Reinvention Proves Tricky

    The Internet of Things has been thrown into focus for communications service providers (CSPs), thanks to the relentless rise of new types of connected devices. The number of connected devices (around 29 billion) has quickly outpaced the number of connected human beings (7.7 billion) today, forcing CSPs to rethink how they use existing and future infrastructure for new solutions and revenues. As I said…

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  • IoT

    5G, new Business Models Transform Telcos

    Almost everyone is a user of communications. Whether it is a mobile phone, a fixed broadband service, radio or cable TV, you rely on your communications service provider (CSP) to give you reliable connections. What you may not realize is that your faithful CSP has been undergoing a very difficult time, with revenues dropping and disruptive competitors popping up every…

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  • App & Data Integration

    How to Monetize APIs in Telcoms

    With the summer over, industry focus turns to harvesting success in the last few months of 2019. Lately, we see that CSPs are launching the first 5G networks in different countries such as China, the US and UK - where we also already see 5G devices as phones and smart watches slowly being released. Deutsch Telecom in Germany is introducing…

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  • IoT

    Four Compelling Use Cases of IoT for Telcos

    With all the hype around 5G and the Internet of Things, it is a challenge to predict what is in store for telecommunications. New business models keep popping up, and the market remains in an experimentation phase. But where is the real value for end- users and telcos right now? In other words, what is the low-hanging fruit that telcos can…

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  • IoT

    CSPs put on their IoT Thinking Caps

    It is not news that traditional telecommunications business models have been disrupted by wireless technologies like narrowband IoT, LoRa, 4G and 5G. Their revenues are no longer supported by simply offering telephone and Internet services; this is become a commodity market due to regulations and competition and there is little margin left. Telcos are therefore on a mission to transform…

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  • IoT

    5G: Is it Hype? …Or Crucial for IoT?

    Given the media messages around 5G, it looks like it is the most important upcoming technology ever. At the Mobile World Congress in Barcelona, there were lots of interesting announcements about 5G use cases for many market domains shown by the telecom operators. Communication has always been a very important element in our society. Early 1900 we already started to connect cities…

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